Smadex’s strategy drove MCO's growth by enhancing traffic quality and optimizing campaigns in Europe and Africa, achieving impressive subscription gains and a strong conversion rate while ensuring profitability.
Smadex’s strategy drove MCO's growth by enhancing traffic quality and optimizing campaigns in Europe and Africa, achieving impressive subscription gains and a strong conversion rate while ensuring profitability.
“Mediabuying has been my passion for a long time! It's been an honor to take MCO to the next level when it comes to DSPs like Smadex. We set sail forward to a bright future with higher investments and margins.”
Dave Lambregts | Performance Mediabuyer at MCO
The Opportunity
What you’ll find:
- MCO's Subscription Challenge
- Smadex’s Optimized Strategy
- Significant Expansion
What you’ll find:
- MCO's Subscription Challenge
- Smadex’s Optimized Strategy
- Significant Expansion
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